May 22, 2019 | 9:00 pm
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The Baseline: AT&T envisions innovative partnership with NBA

When two brands like AT&T and the NBA unite it’s hard not to take notice. On the latest episode, we go in-depth behind the scenes of that partnership with AT&T AVP, Shiz Suzuki.  We discuss topics like:

  • How did the deal come into play?
  • How deep will AT&T get with their partnership?
  • Why the WNBA, G-League and 2K League are very much on their radar.
  • Lifestyle, Innovation and Entertainment as the three pillars of their partnership

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