Just because Adidas will be stepping away from the uniform design of the NBA in 2017 doesn’t mean they will coast to the finish line of their deal with the association. Evidence of that is displayed in the simple but sleek design of the 2016 All-Star uniforms which some are calling the best in years. We happen to agree!
The NBA and Adidas released the following statement about the uniforms:
TORONTO (Dec. 3, 2015) – adidas, the official oncourt apparel provider for the National Basketball Association (NBA), today unveiled the uniforms and apparel collection for the 65th NBA All-Star Game on Feb. 14 in Toronto. The uniforms incorporate elements indigenous to Canada and pay homage to Toronto’s NBA history, passionate basketball fans and cosmopolitan energy.
“This is the first NBA All-Star Game to be played outside the United States, and it is a very exciting time for basketball in Canada,” said Chris Grancio, adidas global basketball general manager. “To honor this global celebration and pay tribute to Toronto – the site of the NBA’s first game – we’ve incorporated design elements that are inspired by the city’s basketball history, sports culture and unique fashion scene to make an All-Star collection that players and fans will love.”
The red-and-white Western Conference and white-and-blue Eastern Conference uniforms feature a maple leaf overlay on the front of the jerseys as a tribute to the national symbol of Canada, while Toronto’s cityscape is featured across the back to represent the host city. Clean, single-layered fonts are a nod to the NBA’s early days in Toronto, where the first NBA game was played on Nov. 1, 1946 between the Toronto Huskies and New York Knickerbockers.
A star patch that incorporates the maple leaf and NBA logo is displayed on the upper back of the uniforms, while black-and-gold jock tags display the Toronto Raptors’ alternate team colors and claw logo. Featured on the jersey’s neck liner and shorts’ draw strings is a mosaic of flag colors that represent the multinational makeup of the league’s players.
The NBA All-Stars will sport warm-ups that embrace Toronto’s winter fashion and style. Black and heather gray fleece jackets include star patches that acknowledge the number of NBA All-Star appearances for each player, while patches on the right zipper pocket call out the game’s top accolades, including: Kia NBA Most Valuable Player, Kia NBA Rookie of the Year, NBA All-Star Game MVP and NBA Championships. The oncourt warm-ups also include a performance fleece shooting shirt and tapered pant with white and gold trim.
NBA All-Star jerseys ($70 – $110), as well as a full range of NBA All-Star apparel, including adult and youth T-shirts ($20 – $30), adult track jackets ($110 – $200) and headwear ($20 – $26), will be available on NBAStore.com in January. Select NBA All-Star merchandise will also be available internationally on NBAStore.eu and NBAStore.cn.
While Adidas has had their share of criticism in uniform design over the years these seem to be a direct hit in the eyes of fans, the players and the league already. But if you are paying attention you will also catch the the first sponsorship logo of KIA also on the jersey…and so it begins.