December 5, 2022 | 2:36 am
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Nike Salutes Kobe Bryant

Kobe Bryant‘s farewell tour has been an exercise in tributes, roller coaster emotions, brilliance on the court (at times) and mixed feelings on whether or not he should really hang up his Nikes. But this is a reality that IS happening and closing in faster than most basketball fans want to accept. It’s OK sometimes you have to let go and Kobe know his time has run its course.

Nike also knows this and they’ve been heavy on the tribute tip this season with special edition kicks, commercials, social media campaigns and the like. Their latest ode to Bryant includes a gathering of many of their signature clients all expressing their adoration, frustration and appreciation for ‘Mamba.’ LeBron James, Kevin Durant, Kyrie Irving, Tiger Woods, Serena Williams, Odell Beckham Jr., Elena Delle Donne and a host of others chimed in.  It’s pretty well done if not only for the honesty the athletes seem to bring to the conversation as Mamba Day looms on April 13.



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