This week Rich Stein and OT join the show to discuss the importance of fan engagement and how pro athletes are using technology to change their branding strategy to elevate the fan experience. They explain how Myles Turner is utilizing a platform and wearable called fan bands to help lead the way.
We also discuss how the NBA is considering a bubble scenario in Las Vegas or Orlando to resume the 2019-2020 season. Is it realistic to move all 30 teams to one location? What are the health and logistical concerns that the league would face in such a scenario? It’s a delicate balance for Adam Silver who also has his eyes set on the 2020-2021 season as well.